4th Edition · October 2026

Master’s in Basketball Data Analytics & Sport Management

Become the professional that basketball needs by learning new ways to manage a team’s performance.

The only programme in Europe specialising in basketball data analytics.

Duration

10 months

Format

Hybrid

Home

October 2026

Specialisms

4 itineraries

Partner club

Movistar Estudiantes

  Why MBDA?

Technology and data at the service of elite basketball

The MBDA was created to meet the growing demand for professionals capable of enhancing the competitiveness of sports organisations through the use of technology and data. The programme is designed as a practical, intensive and accessible learning experience, aimed at those who wish to pursue a career in the sports industry and use applied analytics as a key differentiator to add value and contribute to the development of sport.

  The course is structured around five pillars

Data sources

Access to and collection of sports data

b

Data structure

Normalise and adapt the data to the environment

Analysis and modelling

Understanding the characteristics of the data and identifying patterns

v

Interpretation and communication

Communicating insights clearly and effectively

Implementation and monitoring

Monitor and adjust deployments

  Curriculum

A course to change your career

The MBDA is a formative journey aimed at helping you achieve your goals in elite sport. It is an experience that begins with the theoretical foundations needed to understand the value of data and the technology behind it, and continues with practical training to familiarise you with the sports industry and its unique characteristics. All of this is complemented by the personal aspect of connecting with people who share your vision and interests. By the end of the programme, you will be ready to realise your potential and make your mark, both personally and professionally.

Common module · All students

Core principles shared by the four specialisations

Basketball terms and facts Python from scratch Mathematics and statistics Databases · SQL Advanced programming Data visualisation

  Choose your specialism

01

Data Science

Data Analytics

Machine Learning, Deep Learning and Computer Vision applied to sporting performance. The most technical and sought-after role in the sector.

Basketball Data Analyst Machine Learning Engineer Data Engineer SCOUT Video Analyst Head of Analytics

03

Communication

Media & Communications

Data as a narrative tool in journalism, branded content and major events. For communicators who want to stand out.

Data journalist Content manager Head of Communications Communications Agency Sports Marketing Agency

02

Sporting performance

Sports Centre

Use of data by coaches, sporting directors and technical staff. Scouting, match preparation and competition analysis.

Head coach Sporting Director Technical analyst Head of Performance Head of Training Performance Analyst

SPORT SCIENCE

04

Performance

Physical Training

Load management, injury prevention and biometric data for fitness coaches and sports scientists in high-performance sport.

Sports scientist Fitness Coach Strength and Conditioning Coach Rehab Manager

Our partner

Movistar Estudiantes

Values and Purpose

SBL’s relationship with Movistar Estudiantes is based on the vision shared by both organisations of sport as a platform for social revitalisation, in which competition is merely the tip of the iceberg. Alongside its long-standing history in international sport, Movistar Estudiantes incorporates the values of education as an integral part of its activities, and it is through this vision that it connects with SBL Education.

The framework of collaboration between the two organisations is underpinned by a shared aim to support the development of sport and of the people who are directly or indirectly involved in it. The aim is to provide a holistic view of the sports industry, with sufficient insight to understand where it stands and where it is heading, from a macroeconomic and global perspective. That is why Movistar Estudiantes makes the student experience on the MBDA programme unique and unforgettable.

  Teaching staff

MBDA Academic Senate

The MBDA teaching staff draws on sport to inform their academic work, which requires a high level of commitment from us to transform the various case studies into high-impact teaching modules.

Coaches, fitness trainers, sporting directors, agents, journalists and players who all share three qualities: in-depth knowledge of their field, real-world experience of top-level competition, and the ability to convey this knowledge in a classroom setting.

At SBL Education, we believe that the professionals we train should be familiar not only with the theory, but also with the practical realities of the sector in which they will be working.

Fran Camba
Director · Data Analytics
Fran Camba
Data Analyst · Girona Basketball
Data doesn’t explain the game. It helps you ask better questions about it.
César Rupérez
Director · Sports Department
César Rupérez
Basketball Coach · Industrial Engineer
When it comes to decision-making, the difference is no longer whether or not to use data. It lies in understanding it or relying on those who do.
David Carnicero
Director · Media & Communications
David Carnicero
Journalist · Movistar+
Talking about sport without data these days is like talking about the economy without figures.
Guillermo Sánchez
Director · Fitness Coach
Guillermo Sánchez
Rehab Manager · New York Mets
In elite sport, the difference is measured in tenths. Data gives you those tenths.

  Full academic staff

Raquel Romo
Raquel Romo
Basketball coach
Perfumerías Avenida · Spanish National Team
Antonio Pérez
Antonio Pérez
Basketball coach
Club Africain · Tunisia
María Reina
María Reina
Fitness trainer · PhD in Sports Science
Cáceres Basketball · FEB
Fernando Sanemeterio
Fernando Sanemeterio
Sporting Director
Girona Basketball
Miguel D. Monzón
Miguel D. Monzón
Data Analyst
Movistar Estudiantes
Javier Rodríguez
Javier Rodríguez
Basketball coach
Oviedo Basketball Club
Gonzalo Rodríguez
Gonzalo Rodríguez
Basketball coach
Coto Córdoba CB
Rubén Vieira
Rubén Vieira
Fitness coach
CAB Obradoiro
Anicet Lavodrama
Anicet Lavodrama
Director
ASIS Sport
Rafael Jiménez
Rafael Jiménez
Data Analyst
Valencia Basket
Pepu Hernández
Pepu Hernández
Basketball coach
Marc Maset
Marc Maset
Basketball coach
UE Mataró
Berdi Pérez
Berdi Pérez
Sporting Director / Managing Director
ACB clubs
José Luis Mateo
José Luis Mateo
Sporting Director / Managing Director
ACB clubs
Nacho Rodríguez
Thierry Aymerich
Head of Data Analytics<
Clutch Data
Nacho Rodríguez
Nacho Rodríguez
Sporting Director
Luis Aranguren
Luis Aranguren
Statistics Officer
ACB
David Sardinero
David Sardinero
Journalist and director
Basketball Giants
Jaime Mallo
Jaime Mallo
Data Scientist
Kiko Llaneras
Kiko Llaneras
Writer and journalist
El País
Javier Sanguino
Javier Sanguino
Data Scientist
Faustino Sáez
Faustino Sáez
Journalist
El País
Mel Otero
Mel Otero
Journalist
LaSexta
Diego Fernández
Diego Fernández
Head of Communications
Euroleague
Alberto Ausín
Alberto Ausín
Head of Communications
Baskonia Alavés Group
Álvaro González-Aller
Álvaro González-Aller
Journalist
Olympics Broadcasting Services (OBS)
Guillermo Calvo
Guillermo Calvo
Head of Communications
Valencia Basket
Estela Santos
Estela Santos
Head of Communications
DAZN
José Ajero
José Ajero
Journalist
Movistar+
Alex Perona
Alex Perona
Journalist
Bruno Sassi
Bruno Sassi
Head of Communications
International Ski & Snowboard Federation
Víctor Charneco
Víctor Charneco
Head of Communications
Spanish Basketball Federation
David Navarro
David Navarro
Players’ representative
Carlos Rubio Arrabal
Carlos Rubio Arrabal
Fitness Coach / Sports Scientist
French Badminton Federation
Víctor Charneco
Lluís Riera
Basketball coach
Kids&Us Manresa

Frequently Asked Questions

Do you have any questions? Here we answer the most common questions asked by MBDA candidates.

Do I need any prior knowledge of programming?

It isn’t necessary. The core module includes Python from the very beginning, with a curriculum designed to suit all learners, regardless of their prior technical experience.

When do the face-to-face sessions take place?

The optional face-to-face sessions take place over a weekend in Madrid. Students may choose to attend in person or join remotely. Attendance in person is not compulsory.

When and how do I choose my specialism?

You choose your specialisation before the programme begins. During the admissions process, we’ll advise you on which one best suits your profile and career goals.

What exactly does working with Movistar Estudiantes involve?

Students work with real data from the first team during the programme. The Master’s thesis is based on real issues facing the club, with the support of its analytics department.

How many hours a week does the programme require?

The programme is designed to be compatible with work commitments. The estimated time commitment is 8 to 12 hours per week, including live sessions and independent study.

How do work placements work after the Master’s thesis?

Once they have successfully defended their Master’s thesis, students can access our list of work placements at clubs, federations, media organisations and sports organisations through the programme’s network of partners.

What is your area of specialisation?

Choose your path.

This is not a generalist Master’s programme. Each specialisation has its own profile, teaching staff and career prospects. Take a look at each one and find the one that best suits your career path.

REQUEST INFORMATION

TAKE THE FIRST STEP