Master’s in Basketball Data Analytics & Sport Management
Become the professional that basketball needs by learning new ways to manage a team’s performance.
The only programme in Europe specialising in basketball data analytics.
Duration
10 months
Format
Hybrid
Home
October 2026
Specialisms
4 itineraries
Partner club
Movistar Estudiantes
Why MBDA?
Technology and data at the service of elite basketball
The MBDA was created to meet the growing demand for professionals capable of enhancing the competitiveness of sports organisations through the use of technology and data. The programme is designed as a practical, intensive and accessible learning experience, aimed at those who wish to pursue a career in the sports industry and use applied analytics as a key differentiator to add value and contribute to the development of sport.

The course is structured around five pillars
Data sources
Access to and collection of sports data
Data structure
Normalise and adapt the data to the environment
Analysis and modelling
Understanding the characteristics of the data and identifying patterns
Interpretation and communication
Communicating insights clearly and effectively
Implementation and monitoring
Monitor and adjust deployments
Curriculum
A course to change your career
The MBDA is a formative journey aimed at helping you achieve your goals in elite sport. It is an experience that begins with the theoretical foundations needed to understand the value of data and the technology behind it, and continues with practical training to familiarise you with the sports industry and its unique characteristics. All of this is complemented by the personal aspect of connecting with people who share your vision and interests. By the end of the programme, you will be ready to realise your potential and make your mark, both personally and professionally.
Common module · All students
Core principles shared by the four specialisations
Choose your specialism
01
Data Science
Data Analytics
Machine Learning, Deep Learning and Computer Vision applied to sporting performance. The most technical and sought-after role in the sector.
03
Communication
Media & Communications
Data as a narrative tool in journalism, branded content and major events. For communicators who want to stand out.
02
Sporting performance
Sports Centre
Use of data by coaches, sporting directors and technical staff. Scouting, match preparation and competition analysis.
SPORT SCIENCE
04
Performance
Physical Training
Load management, injury prevention and biometric data for fitness coaches and sports scientists in high-performance sport.
Our partner
Movistar Estudiantes
Values and Purpose

SBL’s relationship with Movistar Estudiantes is based on the vision shared by both organisations of sport as a platform for social revitalisation, in which competition is merely the tip of the iceberg. Alongside its long-standing history in international sport, Movistar Estudiantes incorporates the values of education as an integral part of its activities, and it is through this vision that it connects with SBL Education.
The framework of collaboration between the two organisations is underpinned by a shared aim to support the development of sport and of the people who are directly or indirectly involved in it. The aim is to provide a holistic view of the sports industry, with sufficient insight to understand where it stands and where it is heading, from a macroeconomic and global perspective. That is why Movistar Estudiantes makes the student experience on the MBDA programme unique and unforgettable.
Teaching staff
MBDA Academic Senate
The MBDA teaching staff draws on sport to inform their academic work, which requires a high level of commitment from us to transform the various case studies into high-impact teaching modules.
Coaches, fitness trainers, sporting directors, agents, journalists and players who all share three qualities: in-depth knowledge of their field, real-world experience of top-level competition, and the ability to convey this knowledge in a classroom setting.
At SBL Education, we believe that the professionals we train should be familiar not only with the theory, but also with the practical realities of the sector in which they will be working.
Full academic staff



































Frequently Asked Questions
Do you have any questions? Here we answer the most common questions asked by MBDA candidates.
Do I need any prior knowledge of programming?
It isn’t necessary. The core module includes Python from the very beginning, with a curriculum designed to suit all learners, regardless of their prior technical experience.
When do the face-to-face sessions take place?
The optional face-to-face sessions take place over a weekend in Madrid. Students may choose to attend in person or join remotely. Attendance in person is not compulsory.
When and how do I choose my specialism?
You choose your specialisation before the programme begins. During the admissions process, we’ll advise you on which one best suits your profile and career goals.
What exactly does working with Movistar Estudiantes involve?
Students work with real data from the first team during the programme. The Master’s thesis is based on real issues facing the club, with the support of its analytics department.
How many hours a week does the programme require?
The programme is designed to be compatible with work commitments. The estimated time commitment is 8 to 12 hours per week, including live sessions and independent study.
How do work placements work after the Master’s thesis?
Once they have successfully defended their Master’s thesis, students can access our list of work placements at clubs, federations, media organisations and sports organisations through the programme’s network of partners.
What is your area of specialisation?
Choose your path.
This is not a generalist Master’s programme. Each specialisation has its own profile, teaching staff and career prospects. Take a look at each one and find the one that best suits your career path.
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